Love is in the Air. 4 Quick Tips to Show Your Clients You "Love Them"

With Valentine’s Day this week, we are turning our focus to what matters most. The clients. Because let’s face it we can have all the carriers we want, employ the best people, and have the coolest office, but without clients calling us, coming in the door, or reaching out to us through email and text, we would not be where we are with all of this.

So with Valentine’s Day this week, there are many different ways you can “show the love” to your clients. It’s a great way to send a simple email or you can even run a great promotion to the current clients to raffle off a gift certificate for dinner at a restaurant or a bottle or wine or gift basket depending on what your goals are.

Here are some quick things you can do in your office to make it engaging with your clients.

1. Send a quick email. You can send a quick email wishing them a Happy Valentine’s Day & how you “love” amazing clients like them. This is probably the quickest and easiest way to let your clients know directly that you are thinking about them. I also find that sending an email is a great way to hear back from your clients and be a reminder to them about something they’ve been meaning to talk to you about.
   
   
2. Post on Social Media. While this might be an obvious and easy way to speak to your followers, oftentimes we get busy and forget to do a simple post on a holiday. Posting a simple “Happy Valentine’s Day!” and stating you appreciate and love your followers is a fast way to remind clients you are thinking of them.
   
   If posting this on Facebook on your business page, don’t forget to “share” it direct to your personal page. Also, remember the forgotten social media platforms like Google, LinkedIn, Pinterest and IG. Whatever you are on, the more you post and share across platforms, the more eyeballs will see it and think of you.
   
   For a graphic you can use to post on your social media, you can download it for free by clicking on the button below.
   
   
3. Raffle off dinner, a bottle of wine, or a gift basket. So, while this one takes more planning, this is a great way to get leads, engage with your current clients, and have a little fun in the process.
   
   If you want to do a campaign and call it something like “spread the love” you can enter current clients into a raffle for referrals to your office. So, if prospects are referred for a quote, the current client gets entered a raffle that would be drawn ideally the week before or of the 14th. Don’t have time for that? Draw it on the 14th as you “spread the love”.
   
   Another idea would be to do a life insurance promotion and raffle off something for people who get a life insurance quote. You can call it the same thing only it would be about how “life insurance is for those you love”.
   
   
4. Incorporate Video, Facebook or IG lives. When you do the drawings, you can do a Facebook live where you announce the winner for the raffles. Video is also a great way to gain traction and followers in your online social media posts. You can also wish clients a Happy Valentine’s Day from your office & saying how you “love” your clients.

 
Whatever you decide, there is no one way or a right or wrong answer. Its whatever works for you and what feels most comfortable. You can do one or all of them. The point is to be engaging and to have fun.

And Happy Valentine’s Day to all of you!

If you thought this was good, please “share the love” here and share this post on your social media. Don’t forget to get your free Valentine’s Day graphic below that you can use in your own social media postings this week. 
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Have your own spin on what to do to engage with clients on Valentines Day? Comment or post your idea below! Your idea might help others.

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